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Princess Cruises, Holland America, and Seabourn & Cunard are in One Place.

May 3, 2024
1 min read

Updated: Oct 7

Four well-known cruise brands share one travel advisor portal: OneSource Travel Advisor Center. One login gives you best-in-class booking tools, in-depth training and travel advisor rates for Princess Cruises, Holland America Line, Seabourn and Cunard.

Which brand fits which client

  • Princess Cruises: couples and families who want a polished, comfortable cruise; strong in Alaska and the Caribbean.

  • Holland America Line: mature travelers who like longer itineraries, culture and a calmer pace.

  • Seabourn: luxury clients who want small ships, all-inclusive service and expedition voyages.

  • Cunard: classic ocean travel, including transatlantic crossings on Queen Mary 2.

Why book them through OneSource

  • One place to price, hold and book all four brands

  • Training to learn each brand and its ships

  • Travel advisor rates and promotions

  • Marketing materials you can send to clients

Selling tips

  1. Ask about the trip, not the ship: who is traveling, which region, how many days and what budget.

  2. Match the brand to the client using the list above, then compare two sailings side by side.

  3. Offer an upgrade option: a balcony on Princess or a suite on Seabourn often closes the sale.

  4. Add pre- and post-cruise hotels and excursions to increase your commission.

How BNT agents get access

BNT agents book these brands under BNT's credentials. Contact our support team to get registered for OneSource Travel Advisor Center, and use the training before your first quote.

Not a BNT agent yet? See how to join.

OneSource Travel Advisor Center with Princess Cruises, Holland America Line, Seabourn and Cunard logos over the ocean

 
 
 

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